Journalists and Thought Leaders

What does the creator economy look like from 10,000 feet? What should it look like? These winners cover the creator economy, bring important questions to the public consciousness, and help shape what the creator economy is becoming.
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Award Winners

Taylor Lorenz

Taylor covers the latest in technology and social media, shining a spotlight on the trends that affect creators.

Taylor Lorenz is a columnist at The Washington Post covering technology and online culture. Before joining The Post, she was a technology reporter for the New York Times' business section. She was a 2019 Knight Visiting Nieman Fellow at Harvard University, where her research focused on Instagram and news consumption.

Twitter | Instagram | YouTube

Kaya Yurieff

Kaya covers every facet of the creator economy, from interviews with platform executives to deep dives into the creator experience.

Kaya Yurieff joined The Information in April 2021 to launch the creator economy newsletter and cover the rapidly growing sector. Previously, she wrote about technology and social media platforms at CNN. She started her journalism career writing breaking news at TheStreet. She is fluent in Polish.

Website | Twitter | LinkedIn | Newsletter | Author page

Candace Amos

Candace uses her 15+ years of experience in the media industry to help other women pursue their passions and navigate careers in media.

Candace is the Deputy Editor of Social for the LA Times. She previously wrote for the Daily Beast, where she was director of audience development and social media. She has worked at the Daily Mail, New York Daily News and the New York Post in social media, audience development and reporting roles.

She also teaches professionals how to build personal brands through career advice and coaching services on her own website at CandaceAmos.com.

Website | Twitter | Instagram

Wafa Ben-Hassine

Wafa uses her unique perspective as a human rights lawyer to cover the intersection of law, policy, and tech, with a focus on responsible technology.

Wafa is a Tunisian-American writer and attorney-at-law in the State of New York. She is currently a Responsible Technology Principal at Omidyar Network.

Wafa was the Middle East and North Africa (MENA) Policy Manager for Access Now, a global non-profit organization dedicated to defending and extending the digital rights of users at risk. Wafa primarily writes about tech policy and governance, transparency in government, and the interaction of tech with universal human rights.

Website | Twitter

Reid Hoffman

Reid works to democratize entrepreneurship by serving a global community of founders, funders, and leaders looking to cultivate the mindset of scale.

An accomplished entrepreneur, executive, and investor, Reid Hoffman has played an integral role in building many of today’s leading consumer technology businesses.

In 2003 he co-founded LinkedIn, the world’s largest professional networking service. In 2009 he joined Greylock.  In 2022, he co-founded Inflection AI.  He currently serves on the boards of Aurora, Coda, Convoy, Entrepreneur First, Joby, Microsoft, Nauto, Neeva, and a few early stage companies still in stealth.

In addition, he serves on a number of not-for-profit boards, including Kiva, Endeavor, CZ Biohub, New America, Berggruen Institute, Opportunity@Work, the Stanford Institute for Human-Centered AI, and the MacArthur Foundation’s Lever for Change.

He is the host of Masters of Scale, an original podcast series and the first American media program to commit to a 50-50 gender balance for featured guests.

He is the co-author of four best-selling books: The Start-Up of You, The Alliance, Blitzscaling, and Masters of Scale. He is an Aspen Institute Crown Fellow, a Marshall Scholar at Oxford, and a graduate of Stanford University.

Website | Twitter

Morgan DeBaun

As the founder and CEO of Blavity, Morgan has built one of the largest networks of platforms and lifestyle brands serving Black millennials.

Morgan DeBaun is a serial entrepreneur and corporate advisor. As the Founder & CEO of Blavity Inc., the leading digital media company for Black culture and millennials, Morgan has grown the company into a market leader for Black media, reaching over 100 million readers per month.

Blavity has launched several leading consumer summits, including Summit 21 for Black women creators, and AfroTech, the largest tech conference for Black innovators and founders.

Website | Twitter

Amanda Perelli

Amanda’s work features both advice for creators and an inside look into the creator economy, including the YouTube money logs series, where creators break down how much they earn.

Amanda Perelli is a senior creator economy reporter covering how people build businesses on YouTube, Instagram, TikTok, and more at Insider's media desk. She graduated from Quinnipiac University in 2019 with a degree in journalism.

Website | Twitter

Kevin Kelly

Kevin has always been a pioneer of ideas and innovation, with his 1,000 True Fans theory serving as an early model of what the creator economy could look like.

Kevin Kelly is the founding executive editor of Wired magazine. He is also editor and publisher of the Cool Tools website, which gets half a million unique visitors per month, as well as the author of the groundbreaking "1,000 True Fans" blog post.

He co-founded Wired in 1993, and served as its Executive Editor from its inception until 1999. n 1994 and 1997, during Kelly's tenure, Wired won the National Magazine Award for General Excellence.

Website | Twitter

Kanika Tolver

With a commitment to social change, Kanika helps students, professionals, and retirees transform their careers through coaching programs, events, and resources.

Kanika is an information technology Federal Government professional, rebel entrepreneur and Certified Professional Coach is a serial innovator who’s fueled by an extraordinary commitment to social change and helping others create their own “epic lives.”

She is also the CEO and Founder of Career Rehab, LLC in Washington, DC. Career Rehab focuses on assisting career transformations for students, professionals and retirees.

Website | Twitter

Sydney Bradley

Sydney reports on the creator economy and highlights how new companies and platforms are impacting social media.

Sydney is a reporter covering influencers and the creator economy for Insider. Her reporting focuses on Instagram and Facebook, as well as new platforms and startups shaping social media. She graduated from the University of Virginia with a degree in American Studies.

Website | Twitter

Li Jin

Li uses her experience as a founder, VC, and creator to share her observations about the world through the lens of startups, tech, and the creator economy.

Li is the co-founder of Variant Fund, a first-check venture firm investing in web3 and the ownership economy. Li joined Variant after it merged with Atelier Ventures, her fund which invested in the future of online work.

Li is an active writer on the creator economy, as well as the co-host of the Means of Creation podcast.

Website | Twitter | Podcast

Amanda Silberling

Amanda’s reporting explores how the latest changes in technology affect creators, workers, and consumers, from content moderation and layoffs to new features and emerging platforms.

Amanda Silberling is a senior writer at TechCrunch covering digital culture, social media and labor. She has also written for publications like the AV Club, Input Mag, Polygon, MTV and more. She co-hosts Wow If True, a podcast about what's going viral and why.

Website | Twitter | Podcast

Dave Nemetz

Dave helps others on their entrepreneurial journey by documenting his experiences and sharing his insights on media, startups, the creative process, and the founder mindset.

Dave is the founder of Bleacher Report and Inverse, as well as a startup advisor & angel investor.

On his personal website, Dave shares his insights on media, startups, the creative process & the founder mindset.

Website | Twitter

Rebecca Jennings

Rebecca's weekly newsletter on internet culture keeps readers up to date on an ever-changing landscape of trends and platforms.

Rebecca is a senior correspondent at The Goods by Vox, where she covers social media platforms, influencers, and the creator economy.

She writes a weekly newsletter column about what’s new in the world of internet culture and lives in Brooklyn.

Website | Twitter

Michelle Castillo

Michelle is at the forefront of reporting on the creator economy, with a focus on explaining the latest trends and activations.

Michelle is an expert on the intersection of technology, entertainment and advertising. She is a senior reporter at Cheddar.

Previously, she worked at CNBC, Adweek, CBS News and TIME. She has her Master's from Columbia University and her Bachelor's degree from UCLA.

Website | Twitter

Rob Hardy

Rob shares his unique expertise and philosophy to help creators earn an independent living online without being spammy or manipulative marketers.

Ungated is the missing instruction manual for 1,000 True Fans. In a world full of generic, recycled advice for creators, Rob goes freakishly deep into how to create work no one else but you could, build lasting trust, and genuinely matter to your fans.

Ungated is where creators go to ditch best practices, play the long game, and enjoy their lives.

You can read Rob's Ungated Manifesto here.

Website | Twitter

Casey Newton

Through his newsletter, Platformer, Casey helps 50,000+ readers understand how technology platforms affect society and current events -- and vice versa.

Casey Newton is the founder and editor of Platformer, a publication about the intersection of tech and democracy. Prior to founding Platformer in October 2020, Newton was the longtime Silicon Valley editor of The Verge.

Website | Twitter

Adam Davidson

By teaching the art of storytelling, Adam helps creators and entrepreneurs attract opportunities, raise capital, and grow their careers.

Adam is the author of the bestselling book The Passion Economy: The New Rules for Thriving in the Twenty-First Century as well as his Masterful Storytelling course.

Adam Davidson is currently a staff writer at The New Yorker, where he writes The Financial Page column and contributes larger features and web stories. He is also the creator of NPR's Planet Money podcast.

Website | Twitter

Eleanor Warnock

Eleanor is a leading voice in the coverage of technology, startups, and the creator economy in Europe.

Eleanor is Deputy Editor at Sifted, a publication covering European tech and startups. She also co-hosts the Sifted podcast on latest news coming out of Europe's tech and startup sector.

Eleanor has more than a decade of experience in journalism and communications. She started her career as a correspondent in the Wall Street Journal’s Tokyo bureau and was communications manager at one of Europe’s largest VC firms, Atomico. She has an MBA from INSEAD.

Website | Twitter

Ben Thompson

Ben provides insightful commentary on technology and the media through his Stratechery newsletter and podcast.

Ben is the creator of Stratechery, which provides analysis of the strategy and business side of technology and media, and the impact of technology on society.

Stratechery has subscribers from over 85 different countries, including executives in both technology and industries impacted by technology, venture capitalists and investors, and thousands of other people interested in understanding how and why the Internet is changing everything.

Website | Twitter